Affiliate Marketing – the next big thing

As said by Seth Godin “You don’t find customers for your products. You find products for your customers.”

In the beginning of online marketing, most brands attempted to see the yield of putting noteworthy resources in things like SEO and paid advertising. The early scene comprised for the most part of agile independent ventures and partner advertisers who perceived the web’s potential as a significant revenue stream.

Affiliate marketing has been a long-standing monetary strategy on the web and intends to yield good money in 2017n as well.

What exactly is affiliate marketing?

Affiliate marketing is a kind of execution based marketing in which a business rewards at least one or more affiliates for every guest or client brought by the associate’s own marketing efforts.  The four main players of this industry are:  the merchant, the network, the publisher and the customer. As brands start to invest more and more budget into online marketing initiatives, evolving from glorified online diaries to making money through affiliate marketing has now given the entire segment new heights.

The idea behind it is to promote products through a particular network, earning a commission out of those people who eventually land up buying your product.

Affiliate marketing has proved to be a good source of income online that calls for lesser risk as well as loss. This is the framework where you need not be the actual creator of the product and you are free from taking extra headache such as product updates, customer queries, etc.

Companies now are seeking quality driven relationships and nearly 90% of advertisers said that affiliate programs were important to their overall marketing strategies.

This year there are 5 major trends dominating with respect to affiliate marketing are as below:

Influencer marketing continues to take a lead as more than 47% of online consumers now use ad blockers.  Influencers will now eventually lead a shift from social media to social marketplaces. Therefore if you are not an influencer in your market you need to work toward your goal by creating your own brand, USP and target audience.

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Image credit: http://www.dingyue.com.tw/707/seo-operating-procedures/

Content marketing remains the flag bearer to gain success! With the use of correct SEO words keywords, write original content that you search engines such as Google find it relevant to the topic and pleasing to your readers.

Chatboat evolution has crossed the dimension of affiliate marketing this year and continues to augment the buying process flawlessly.

It’s all going mobile. The key is to make sure your website, mobile and social media content is mobile friendly so you are not running the other way round success.

E commerce is exploding the market with some of its best affiliate programs such as amazon associates; Walmart, ShareASale, eBay, etc. have proven to be a formidable weapon in retail sales.

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Make sure you too make the best out of it!

Patience, persistence, and perspiration make an unbeatable combination for success. – Napoleon Hill

 

 

 

 

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